What to Get First in the 2026 Nordstrom Anniversary Sale
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I thought I'd take a swing through the just-opened Nordstrom Anniversary Sale to see some reader favorite brands and what's in there… what are you most excited about for the sale? Did I miss any of your favorite brands?
(Do note that I'll be going back through the sale for all of those great budget finds from brands like Nordstrom, Halogen, Vince Camuto, CeCe, Maggy London, Eliza J, Sam Edelman, Blondo, and Marc Fisher LTD – they tend to have a lot more stock than the more expensive brands, so there usually isn't any rush on them.)
If you're not familiar with the NAS, the idea is that new fall merchandise is marked down for a limited time to celebrate Nordstrom's anniversary. The sale just opened to select cardholders, but the preview is available to all, and you can add items to your wishlist. Everyone can shop the sale July 18, but if you're a Nordstrom card holder you can shop the sale earlier; if you sign in to Nordstrom it'll say at the top of the screen when you can start).
Quick Tips on Shopping the NAS
- Use your wishlist. The easiest thing to do when the sale opens for you is to go to your wishlist and add your favorites to your cart. It allows you to check out very quickly, which can be an advantage if you're worried something is going to sell out.
- Set it as your Personal Points day, so you're getting extra points on everything you purchase.
- YMMV, but once I've done those two things I tend to go back through the sale more leisurely; I might make several purchases on my Personal Points day to take advantage of that, but considering NAS has free shipping in general there's no need to build a minimum order. (And maybe it's just my experience but things seem to come in boxes as they choose to send them, so it isn't like you're saving shipping/packaging costs/efforts/materials.)
The Basics to Stock Up On
Of course some of the biggest things people do in the NAS each year is stock up on basics or refresh the things they buy every year… take a look through these reader favorites for stocking up. (All links go to JUST what's available from each brand in the NAS).
- Lingerie from Natori, Hanky Panky, Commando, Wacoal, Simone Perele, True & Co, Elomi, Evelyn & Bobbi (personally I love this brand!)
- Athletic/loungewear from Zella, Beyond Yoga, Vuori, Spanx, Adidas, Marine Layer, Varley, Barefoot Dreams, UGG, Veja, Free People, as well as skiwear from Kari Traa
- Denim from brands like MOTHER, AG, Paige, Frame as well as reader favorites like Kut from the Kloth, Wit & Wisdom, and Madewell
- Great beauty deals from NARS, Dyson, Clinique, Lancome, Chantecaille, La Mer, Jo Malone, Alterna — also several electronic face masks!
- Classic, comfortable shoes from Stuart Weitzman, Aquatalia, Paul Green, and Tory Burch
- Quality winter coats from Fleurette and luggage from TUMI and TravelPro
- Socks from Bombas and jewelry boxes from WOLF
Reader Favorite Brands in the Sale (My Notes & Faves)
Veronica Beard
The NAS is a great time to treat yourself to another dickey coat from Veronica Beard, and I like this classic tweed number — it's timeless but also on trend. I'm in love with a lot of their pine green collection, including this delicate cardigan. And these heels look fab if you like a 2.5″ heel (my favorite height, tbh). See more Veronica Beard choices in the NAS here…
Vince
I'm not a big fan of brown in general, but this chocolate brown looks so rich. The coat will be $698 after the sale, but is marked to $460 currently. It also comes in a pretty beige and basic black in sizes XXS-XXL. I really like Vince knits also and there are a lot of great basic options in the sale; this sweater jacket is also unusual and stylish. See more choices from Vince in the NAS here…
Boss
This “rhododendron” tweed jacket looks great for pairing with browns, camels, and burgundies this fall — I can see this being a fun oversized look with a column of color beneath it. The jacket is $433 now, but will be $649 after the sale ends. See the other options from Boss in the NAS here…
Theory
This sweet pink jacket is my favorite of Theory's offerings, I think, but I like a lot of their dress and top in the floral print too, and it's nice to see one of their main basic pair of pants in the sale. See all the other options from Theory in the NAS sale, here…
Reiss
Yes, another checkered blazer! ‘Tis the season, clearly. Their selection of winter coats and date night dresses and tops is lovely, and they have some nice basic pants and pumps in the sale. Personally I love everything in this dark teal color. See all the other options from Reiss in the NAS sale, here…
L'Agence
Ooh, there are a lot of nice options from L'Agence in the sale; I think this pinky burgundy blazer is one of my top favorites. (This cardigan definitely is not for everyone, but I love it — olive is so versatile!) They also have some great silk blouses, as usual, as well as this chic peplum leather jacket. See all the other options from L'Agence in the NAS sale, here…
SANTORELLI
Santorelli is a relatively new name to me, but I adore this green suit! It's a small collection but actually some of the best workwear in the sale — there's another basic black suit, some pretty silk dresses and blouses, and some flippy skirts and dresses. See all the other options from Santorelli in the NAS sale, here…
St. John
I can't remember being this excited about St. John's offerings in a while. They definitely have some of the best classic workwear in the sale, with nice suits, skirts, and sweater jackets that look great. This unusual wool cardigan caught my eye. (Not my colors, but I love this sweater jacket too!) See all the other options from St. John in the NAS sale, here…
Margaux
Classic shoes are a little bit like classic pants: they don't really look exciting on a screen. So I'm going to bypass most of them for this roundup (but I will say that if you're looking for classic, basic shoes then definitely check out the offerings from Stuart Weitzman, Aquatalia, Paul Green, and Tory Burch.) Margaux's offerings are a bit different — I'm excited about several of them, from these low heeled boots to the pictured loafers to these cute slingbacks. Lots of great options, including tights. See all the other options from Margaux in the NAS sale, here…
AllSaints
This AllSaints dress is my favorite, but they have a lot of good things to choose from, including their best-selling leather jacket (down to $350!), some great knits, and a lot of other fun outfits with a bit of a tough girl edge. As for this dress, it does have a dressy feel to it, so I think it's a bit more than a regular workday dress — but I'd absolutely wear this for a presentation (if you know it works with whatever your microphone situation) or for other big days where you're the main character. See all the other options from AllSaints in the NAS sale, here…
Staud
This navy and orange dress is so unusual, I love it! Know your office — I think it's better for the weekend or date night instead of work, but I might try it with a black turtleneck on top for work so just the skirt peeks out, or with a buttoned-up cardigan on top. Their best-selling, walkable Wally heel is represented well in the sale also. See all the other options from Staud in the NAS sale, here…
FARM Rio
Most of the FARM Rio offerings are better for the weekend than work, as you would expect from such a boho brand (LOVE this sexy peasant top!) but this stained glass cardigan is stunning — I love how unusual it is. You can wear it to work buttoned up like a sweater tee, or worn open over a column of color – I could see it being great with white, cream or black. If you have anything orange in your closet, try it with the sweater to pick up the tiny hints of orange. It's $138 during the sale, but will be $199 after. See all the other options from FARM Rio in the NAS sale, here…
Lafayette 148 New York
I normally check Lafayette 148 New York for the pants, and they have those also — but they've got a lot of great jackets and knits this season, including this sleek leather jacket. (These pants have also been reader favorites for years!) See all the other options from Lafayette 148 New York in the NAS sale, here…
Rag & Bone
There is a lot of weekend stuff from Rag & Bone this year, alas, but I do like this shrunken blazer (very similar to their Slade blazers, but named differently). See all the other options from Rag & Bone in the NAS sale, here…
Seasalt Cornwall
I nearly put Seasalt Cornwall at the top lists because they're a bit of a known quantity – they have like 4 different rain coats in the sale but they all look a bit similar. But they're all in really fun colors, and I think they might be some of the first to start flying off the shelves — inventory is already a bit down and it's only the first day of the sale. So if you're in need of a new rain coat, give them a look. See all the other options from Seasalt Cornwall in the NAS sale, here…
Other Noteworthy Brands In the Sale
Readers, what are your favorite things to buy in the sale to stock up on? Which brands are you checking out first?
Does anyone actually shop the NAS anymore? I gave up several years ago because everything is always sold out in my size by the time the sale opens up to non-cardholders, and even when I manage to snag an item most of the stuff made for the NAS is outlet-quality and not up to the usual standards of whatever brand it is.
It is great for bras!
Clearly someone is shopping it if things are sold out!
i have had the same experience. the stuff i bought was poorer quality than expected from the brands, i hadn’t thought about it but that makes sense that it was developed and targeted especially for the annual sale.