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For those of you who’ve had more time to play around with makeup during quarantine, and/or for those who’ve found yourselves wanting to elevate your eye makeup while wearing masks, we thought we’d recommend five makeup tutorials to up your eye makeup game for today’s Beauty Tuesday. What are your favorite eye makeup YouTube or IG tutorials? What are your favorite products for eyes — and how (if at all) have you changed your makeup during the pandemic?
Here are five makeup tutorials to up your eye makeup game:
1. Eyeshadow Do’s and DONTS! For ALL Eye Shapes! (5:26) — Jackie Aina
I really appreciate “dos and don’ts” videos, like this one from makeup artist Jackie Aina. Only hearing someone tell you “Don’t do xyz” isn’t as effective for viewers as “Don’t do xyz, because it’ll look like this.” In this video, Aina creates a beautiful makeup look on her left eye but demonstrates common mistakes on her right. (She also acknowledges the various eye shapes that viewers may have, which is a nice change from a lot of YouTubers who seem to assume that everyone looks like them.) Aina introduces this as a beginner video, so she keeps it relatively simple.
2. “The Most Amazing Makeup Tip You Will Ever Learn” (5:10) — Wayne Goss
I found makeup artist Wayne Goss’s tutorials through a YouTube search a few years ago, and I’ve bookmarked a few of his videos. Yes, this one has a super-clickbaity title (clearly it worked, because it has 12 million views), but don’t let that put you off. Although Goss notes that he’s surely not the first to think about applying eyeliner with a lash curler, I know I’d never have thought to do it myself.
3. Perfect Eyebrows in 3 Minutes (3:35) — Tina Yong
I really like videos in which the YouTuber applies makeup to one eye at a time rather than doing a bit of one, then a bit of the other until they’re both finished. Seeing a “before” and “after” on someone’s face at the same time really highlights the effect that’s been created. But because hair and makeup artist Tina Yong uses her favorite products to complete one of her eyebrows first, technically this video should be called “Perfect Eyebrows in SIX Minutes,” because she does the second brow off camera. It’s still a great video to check out, though!
4. Trend to Try: Long, Full, Natural Lashes (9:05) — Sephora
If you’re like me, your typical mascara application “process” is to hurriedly swipe some onto your top lashes and … that’s it. Let’s call it, er, minimalism? If you want to go further (primer, eyelash curler, etc.), check out this video for specific tips and techniques from a Sephora Collection Education Artist. (If you’re not a fan of Sephora-brand products, just ignore the product recs, of course.) I really like this makeup artist’s personality — she chats with the model instead of using her as a prop, and she’s really enthusiastic. (She exclaims, “Lashes is my life!” at one point.)
5. “Makeup for Glasses” (20:43) — Lisa Eldridge
This video from makeup artist and Lancôme Global Creative Director Lisa Eldridge is very thorough, so it’s longer than those above, but she doesn’t specifically talk about eye makeup until a few minutes in. (She begins with tips on preventing your glasses from rubbing makeup off of your nose.) Eldridge offers techniques for both nearsighted people, whose glasses make their eyes look smaller, and farsighted people, whose glasses magnify their eyes — so that you can see both on her face at the same time.
(Psst: here’s how to stop your eyeglasses from fogging up while wearing a mask from the Cleveland Clinic.)
Readers, do tell! What are your favorite makeup tutorials to up your eye makeup game? Which are the techniques and effects that you have the most trouble achieving?